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Matching the Moment

Businesses everywhere used to invest in matchbooks—hiring artists, designers and writers to craft memorable ephemera that today tell the story of our region in ways that few other mediums can. These pocket canvases (many of which have been stripped bare of their flammables and pressed flat by avid collectors) shine a “light,” if you will, on the ambitions, energy and vibrancy of an era long gone. Allow us to illuminate.

Best of the City 2026: Best Japanese Petit Fours

Handcrafted, tasty pillows of mochi delight are a specialty for this Roseville-based online shop and pop-up, placing these delicious quartets among the dozens of people, places and things that we loved this year. Here's one of our picks for Best of the City 2026.

Learn Something New!

Ever wanted to write calligraphy, harbored fantasies of becoming a rock star guitarist or thought about learning how to kayak? Whether you’re introverted or extroverted, indoorsy or outdoorsy, or simply looking to excite your senses with the wonder of the new, we have dozens of classes that will expand your extracurricular horizons.

20 Fun Ways to Be a Tourist In Your Own Town

Have you ever wanted to cruise down the Sacramento River? Roam the halls of the California State Capitol? Discover where gold was discovered in the Golden State? Sometimes it can be hard to see the forest for the trees, even here in the City of Trees. Now’s your chance. We checked out 20 local tours worth touring. So skip the luggage. It’s time to… Be a tourist in your own town.

The Darkly Whimsical World of Suzanne Adan

Over six decades after first showing her work, the Crocker Art Museum is launching a major career retrospective of Sacramento artist Suzanne Adan. Touching on themes from mortality and sex to humor and truth (or the lack thereof), the multimedia artist’s pieces have been collected by the likes of art doyenne Marcy Friedman and Tower Records founder Russ Solomon. Now at 80, it appears that Suzanne Adan is flying high.

The 2026 Sacramento Summer Reading Guide

Stephen King once wrote, “Books are a uniquely portable magic.” So whether you're venturing to a faraway beach vacation this summer or simply looking to escape to your favorite reading nook, we've conjured up a list of 10 magical new books—all published by homegrown authors in 2026—that will inspire, thrill and transport you.

Never Give Up

With each cross of the finish line, it’s impossible not to feel inspired. We set up shop at the finish line of the California International Marathon and photographed and interviewed runners at the back of the pack—even those who kept going after the race officially ended, including the very last competitors to complete the 26.2-mile course from Folsom to the State Capitol. Embodying perseverance and persistence, they proved once and for all that slow and steady really does “win” the race.

Ecotopia

In an era of social disconnection, climate change, soaring utility bills, rising food costs and recurring droughts, what if someone developed a community where all these modern predicaments were mitigated through architectural and landscape design? Well, it turns out someone did—50 years ago. Here’s how the founders of Davis’ Village Homes—the world’s first solar subdivision—created an inspiring model for better living, and why it still works today, more than ever.

G-Man

After 40 years as the definitive voice of the Sacramento Kings, Gary Gerould has been our man in the arena. And now, at 85, he’s the second longest-serving active announcer in the NBA. Marking this milestone anniversary, we turned the mic on the broadcasting legend and, as ever, G-Man hit nothing but net.

Where The Chefs Eat

So where do the ultimate foodies go? We asked 20 of our region’s top chefs where they like to grab a great meal when they hang up the apron in their own kitchens. Their answers ranged from Michelin-rated hot spots to hole-in-the-wall neighborhood gems. Armed with these tasty restaurant recommendations from our most in-the-know gourmands, get ready to tuck in that napkin and chow down around town.

On Sale Now!

Sactown Magazine Fall 2026

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